MEDFEST
BUSINNES HUB
B2B
MEDFEST BUSINESS HUB
The MEDFEST Business Hub combines B2B meetings with a structured program of local experiences, offering a platform for dialogue and exchange between international buyers and local operators. This approach allows the event to be transformed into a veritable laboratory for the tourism of the future, enhancing the territory not only as a summer destination but as a complete destination capable of attracting visitors throughout the year.
AN EVENT OF CONNECTIONS AND OPPORTUNITIES
A major institutional forum, where government representatives, tourism boards, and international organizations discuss strategies for the tourism sector. A unique opportunity to outline the future of responsible and innovative tourism.
Roundtables with experts and entrepreneurs in the sector explore emerging trends such as experiential tourism, ecotourism, and digital innovation in travel. Startups and innovative companies present “smart” solutions for more accessible and sustainable tourism.
International tour operators, through workshops and B2B meetings, facilitate agreements between industry operators, encouraging investments and collaborations between countries.
THE VALUE OF SELECTED BAYERS
The distinctive element of the MEDFEST Business Hub is the presence of 50 selected buyers from strategic markets such as the USA, Latin America, the Middle East, India, and the Mediterranean area. These professionals have been identified based on high-profile criteria, prioritizing individuals who:
Manage valuable tourist flows with a strong economic impact for the destinations they promote.
Operate in innovative segments, such as experiential tourism, heritage tourism, small town tourism, and luxury travel.
Organize events and themed trips, positioning themselves as trendsetters in their sectors.
Strategic Role of Buyers
These buyers increasingly see Italy not only as a tourist destination but as a privileged point of connection with other European destinations.ITALY, with its central position in the Mediterranean and its diverse offerings, lends itself perfectly to becoming a strategic hub capable of intercepting new trends.
OPPORTUNITY
Participating in large international trade fairs is often economically unsustainable. The MedFest Business Hub solves this limitation, offering a unique opportunity: meeting qualified buyers “in your own home”.
B2B Lounge “In Your Own Home”
MANCINI WORLDWIDE
La storia professionale di Alessandro Mancini prende slancio con l’esperienza in Expo Milano 2015, dove in qualità di Direttore Generale per Turismo e Ticketing ha contribuito a portare oltre 22 milioni di visitatori all’evento, di cui ben 7,5 milioni internazionali. Questo successo ha dato avvio a una serie di incarichi altrettanto prestigiosi, tra cui il ruolo di coordinamento per diversi padiglioni nazionali a Expo Dubai 2020 e la nomina a Special Ambassador di Roma 2030. Dalla gestione dei rapporti con istituzioni estere alla creazione di momenti di incontro tra buyer e operatori italiani, Mancini ha sempre sostenuto l’importanza di costruire connessioni stabili e durature, aiutando le imprese a crescere in un contesto competitivo e in continua evoluzione.
With Mancini Worldwide, he further consolidated his global network of contacts, promoting targeted actions for penetrating foreign markets. Over 400 trade missions have been initiated and conducted in various parts of the world, with the participation of more than 10,000 economic entities. Thanks to this intense activity, Italian companies of all sizes have been able to establish direct relationships with international partners, often with the support of institutions such as embassies and consulates, accelerating internationalization processes and expanding business opportunities.
4 DAYS OF
INSTITUTIONAL AND INTER9NATIONAL MEETINGS.
25.09 Ore 10.00 – 13.00 – 15.00 -18.00
Mediterraneo Cultura Artigianato e Cibo
• Ore 10.00 – 10.40 – Mediterraneo, Commercio e Artigianato
• Ore 11.00 – 11.40 – Mediterraneo e Mobilità
• Ore 12.00 – 12.40 – Mediterraneo e Tour Operator
Mobility, flows and consumption are the great challenges of tourism, a sector that needs to be rethought to preserve the environment and the ecosystem of the Mediterranean in which citizens move ever more rapidly.
How can we protect nature and territories, while embracing the values of welcome and hospitality that have always made tourism a unique life experience?
SLOT 2 Ore 15.00 – 18.00
Mediterraneo e Biodiversità
• Ore 15.00 – 15.40 – Mediterraneo e Arte
• Ore 16.00 – 16.40 – Mediterraneo e Inclusione
• Ore 17.00 – 18.00 – Mediterraneo e Internalizzazione
In a globalized and interconnected world, crossed by continuous changes, the Mediterranean has always been a point of encounter and prospects.
Is this terrain of dialogue between traditions, culture and art capable of fueling development and a commitment to tomorrow by embracing the values contained in the word “future”?
2 GIORNATE DI INCONTRI
ISTITUZIONALI E INTERNAZIONALI.
2 GIORNI – 4 SOLT – 12 PANEL DA 40 MINUTI